While it is true that others had cloud technologies before Amazon (Microsoft’s “Systems and Tools” business also preceded AWS), I don’t think there is any question that Amazon pioneered it as a business category. That’s why Amazon, along with Microsoft, lead the category and not those other companies. IBM, in particular, had to acquire another company to become competitive.

But thank you for your advice and giving me the opportunity to clarify.

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Bestselling Author of Cascades and Mapping Innovation, @HBR Contributor, - Learn more at www.GregSatell.com — note: I use Amazon Affiliate links for books.

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