How To Prepare Your Organization For Transformation In A Post-COVID World

Greg Satell
6 min readOct 2, 2021
Photo by Roland Samuel on Unsplash

The Covid-19 pandemic demanded we transform across multiple planes. Businesses had to abruptly shift to empower remote work. Professionals were suddenly trading commutes and in-person meetings for home schooling and “Zoom fatigue.” Leaders needed to reimagine every system, from storefronts to supply chains to educational institutions.

It was a brutal awakening, but we can now see the light at the end of the tunnel. In fact, a recent McKinsey Global Survey found that 73% of executives believed that conditions will be moderately or substantially better in the next year. Globally, the World Bank predicts 4% growth in 2021, a marked improvement over 2020’s 4.3% drop.

Still, while the crisis may be ending, the need for fundamental change has not. Today leaders must reinvent their organizations on multiple fronts, including technological, environmental, social and skills-based transformations. These pose challenges for any organization and research suggests that traditional approaches are unlikely to succeed. Here’s what will:

Empowering Small Groups

In 1998 five friends met in a cafe in Belgrade and formed a revolutionary movement. Two years later the brutal Serbian dictator, Slobodan Milošević, was overthrown. In 2007, a lean

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Greg Satell

Co-Founder: ChangeOS | Bestselling Author, Keynote Speaker, Wharton Lecturer, HBR Contributor, - Learn more at www.GregSatell.com