How One Big Company Overcame Resistance To Bring About Major Transformational Change

Greg Satell
6 min readJan 8, 2022
Photo by Artur Shamsutdinov on Unsplash

When Barry Libenson arrived at Experian as Global CIO in 2015, he devoted his first few months to speaking with customers. Everywhere he went he heard the same thing: they wanted access to real-time data. On the surface, it was a straightforward business transformation, but Libenson knew that it was far more complicated than that

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Greg Satell

Co-Founder: ChangeOS | Bestselling Author, Keynote Speaker, Wharton Lecturer, HBR Contributor, - Learn more at www.GregSatell.com